career management

15 Books to Read Before Launching a New Business

You have an entrepreneurial spirit, and you are eager to bring your new product or service into the marketplace, but did you know that about 50 percent of new businesses in the United States fail in their first five years? Gallup research finds that the success of a new business has a lot to do with the person behind the launch of the venture. One of the best ways to drive future performance is for prospective founders to take the time to educate themselves about best practices and to learn from the mistakes of others. You can learn a lot from those who have successfully—or unsuccessfully—navigated the startup terrain.


#BlogHer15 Recap: How to Build a Meaningful Personal Brand

The following post details a professional development session that took place during the annual #BlogHer15 conference in New York City July 16-18. A meeting of brilliant female media minds, #BlogHer15 is considered the world’s largest conference for women content creators.


Ask HR: Why Hire MBAs?

Why do companies value MBAs? It is a valid question that many MBA candidates are curious about, and rightfully so. The job market is strong: Nine out of every 10 employers surveyed by the Graduate Management Admission Council, the administrator of the GMAT, say they expect to maintain or increase the number of job openings for business school graduates in 2015. A majority of these employers also plan to increase starting annual base salaries for new hires this year. The demand for MBAs is clearly there, but what is it that makes MBA graduates so employable?


10 Podcasts to Sharpen Your Sales Skills

In the competitive 21st century marketplace, it’s more important than ever to keep your sales skills sharp. Regardless of how busy you are, podcasts provide an opportunity to continue learning without disrupting your daily routine. However, there’s a dizzying number of sales podcasts to choose from, so we’ve compiled a list of 10 podcasts that are well worth your time.

A Customized Approach to Career Services

Our Career Management team works closely with MBA@UNC students to create a customized career plan.

Managing Your Career with LinkedIn

Today, millions of professionals in virtually all industries use specialized social networking platforms such as LinkedIn to not only manage their careers, but also build upon their real-life networks and establish connections with other like-minded professionals. However, the difference between maintaining a lackluster LinkedIn profile and an active social media presence that can open doors for you is critical, and without a strategic approach to networking on LinkedIn, you could be missing out on remarkable career opportunities.