4 credit hours
This course is intended to introduce you to management models and make you think deeply about how to manage innovations in the 21st century organizations, especially in an economically challenging environment. The objective is to examine how the most innovative organizations around the globe excel at exploring, executing, and exploiting innovations with an eye towards superior performance. The major topics in the course include: cultivating a culture for innovation, instilling appropriate structures to foster innovation, leveraging creative human capital, and designing “open” innovation processes.
We will look at innovation from both an intra- as well as extra-organizational perspective. The aim is to help you as managers lead your organizations and people within to continuously develop and commercialize innovations. The course is pertinent for general managers, consultants, marketing managers as well as operations managers.
Watch the below video for a brief introduction to the Managing Innovation course: