Heels On The Ground

HeelsOnTheGround

MBA@UNC Student Channels Entrepreneurial Expertise into Caregiver Retreats

Launching a business is a complex challenge with many moving parts. Getting a venture off the ground demands dedication and drive, and there are a variety of strategic skills that are crucial for long-term success. In a competitive market, how do you get the attention of investors and, moreover, your target audience? These are questions that Allison Hughes asked herself before she decided to enter the MBA@UNC program at the University of North Carolina at Chapel Hill Kenan-Flagler Business School.

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