Launching a business is a complex challenge with many moving parts. Getting a venture off the ground demands dedication and drive, and there are a variety of strategic skills that are crucial for long-term success. In a competitive market, how do you get the attention of investors and, moreover, your target audience? These are questions that Allison Hughes asked herself before she decided to enter the MBA@UNC program at the University of North Carolina at Chapel Hill Kenan-Flagler Business School.
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Given the changing landscape of professional sports over the past 50 years, the blackout rule may not make economic sense today for anyone but the owners of the NFL teams.
Whether you’re discussing a salary or closing a million-dollar real estate transaction, negotiation is a core leadership competency that’s central to almost every aspect of business. However, most negotiators are not as effective as they could be. Here are Dr. Alison Fragale’s negotiating tips for creating outcomes that benefit both parties.
Forget the 4 traditional P’s of marketing. In his new book, Compete Smarter, Not Harder, MBA@UNC Marketing Professor Dr. William Putsis of UNC Kenan-Flagler explores a newer, more applicable model called the five points of effective tactics.
In the book Compete Smarter, Not Harder: A Process for Developing the Right Priorities Through Strategic Thinking, a new book by MBA@UNC Marketing Professor Dr. William Putsis, challenges are discussed of today’s rapidly changing marketplace. Putsis explains how strategic control points and vertical incentive alignment can help companies achieve a competitive edge.
Given the lightning-fast pace of change in today’s business world, companies need to be more agile than ever to seize new opportunities and react to evolving consumer demands. In his new book, Compete Smarter, Not Harder: A Process for Developing the Right Priorities Through Strategic Thinking, Dr. William Putsis lays out a step-by-step process of strategic prioritization so that companies can find the right space to compete effectively and lead market changes.
One of the many reasons why professionals pursue their MBA is to grow their personal network. A strong network plays a vital role in the development of one’s career growth. The University of North Carolina’s Kenan-Flagler Business School has an alumni network over 32,000 strong.
MBA@UNC student Mary Ryan discusses why hard work and meaningfulness matters while completing your degree.
According to Dr. Alison Fragale, professor of organizational behavior for MBA@UNC, managers must go beyond inspirational speeches and use a variety of strategies to energize their team. Here’s a look at five different ways leaders can boost motivation.
UNC Kenan-Flagler’s full-time MBA Program has been ranked #11 for return on investment (ROI) by Forbes magazine in its biennial list of America’s top 25 business schools.